In Part 1 of this post I talked about why HR needs marketing communication role. I left you with the idea that communication is a sender-encoded transmission delivered to a device-decoding receiver. What does that mean? It means when you … Continue reading
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Tag Archive: marketers in HR
Help Wanted: HR Marketing Communications (Marcom) Manager (Part 2)
Posted by Jason Averbook Nov 15, 2011
Help Wanted: HR Marcom Manager (Part 1)
Posted by Jason Averbook Nov 7, 2011
Lately I’ve been thinking quite a bit about why HR often has such a difficult time getting traction for some of its HR/Talent Management initiatives. Even when it seems like everyone is so on board to improve the performance management … Continue reading